Lotte Dongtan


The Lotte Home/Living floor takes inspiration from a traditional Korean house – the Hanok.  Each department represents a room with distinct palettes originating from Hanok materials. Living embodies clay’s earthy muted tones; Dining reinterprets hanji paper into glass for a precise clean environment; and Tech takes on granite’s robustness.

Each department is designed with an atmosphere to reflect the products – a calm relaxed atmosphere accompanies furniture and bedding, whilst dining is bright and energetic. By abstracting a hanok we created a home retail experience that ties back to local design.