Stadium Place

The thoughtful transformation of a Grade II listed former greyhound stadium in East London. Conran and Partners design ethos respects the historic and cultural heritage of the site, regenerating the site into a unique mixed-use development which celebrates its unique setting.
Preservation of the site’s heritage is a thread that runs through every layer of the design. From the layout of the masterplan, which references the historic track, and the restoration and setting of the listed buildings, to the treatment of new elevations and subtle details such as embedding the historic finishing line into the landscape.

New uses for the listed buildings ensure they have been brought back to life in a sustainable and meaningful way – dog kennels have become potting sheds and allotments, whilst the grand tote has been transformed into a community leisure centre.
Principally an island site, our goal was to make an attractive, high quality living environment which connects with the wider community. Landscape and improved bio-diversity play a significant role in this by creating a green link bridging between the hard urban edges at the site’s periphery. The setting and framing of the unique listed buildings was designed to ensure they were a constant within the new streetscapes to act as way finders and re-enforce a sense of place. The practice opened these views to the wider community to make public what was once private, further encouraging outward connections and dispersing the sense of identity.

The project was the first scheme to be approved to fully meet the requirements of the London Plan following a rigorous consultation process with the GLA, English Heritage and the Environment Agency. The completed scheme provides 294 new homes, a leisure centre and sporting facility that meets Sport England requirements, 80 place nursery, café and local shop, pocket allotments and potting sheds.