Conran and Partners were commissioned to redesign the ground floor of one of London’s most prominent office buildings, 200 Gray’s Inn Road. Originally designed by Foster + Partners in 1991, the building is occupied by several high-profile media organisations, including ITN Productions, ITV and Warner Bros.
Great Portland Estate (GPE) felt the conventionally configured office reception was no longer fit for purpose and sought to adapt the space to respond to the changing work culture of modern occupier and compete with the maturing and agile co-working, short-lease sector.
The updated design of the reception area exudes the feel of a private members’ club, blended with cafe culture and a hotel experience all within a single space. The new ground floor has transformed the arrival experience and provided a much-needed amenity, changing the way occupiers and visitors use the building.