Portobello Square
Catalyst
 
 
A community-led regeneration
Our design will provide hundreds of new homes, retail and community facilities to bring a buzz back to this end of the iconic Portobello Road.
conran-and-partners-portobello-square-4.jpg
The Wornington Green estate, which sits just to the east of Ladbroke Grove and alongside Portobello Road, was built between 1965 and 1985. A number of attempts to address various design flaws in the original housing blocks had already failed, leading – over time – towards Catalyst’s decision to regenerate and rebuild within a masterplan spanning three phases.

Conran and Partners became involved with phase two, following a limited competition, and has continued working on the project during the third and final phase.
arrow-left-greyarrow-left-black
arrow-right-greyarrow-right-black
conran-and-partners-portobello-web3_aOXMRcH.jpg
conran-and-partners-portobello-web3_aOXMRcH.jpg
conran-and-partners-portobello-web3_aOXMRcH.jpg
 
 
An important part of the brief from the start was to engage with the local community. We established an important dialogue with existing residents about the project, underpinned by the residential components but also involving support elements including retail and community facilities that help support the new homes.

The regeneration masterplan – which we have evolved and developed for phase three – is also about repairing the city by returning to the original street pattern around Portobello Road, which was built over during the Sixties and Seventies.
arrow-left-greyarrow-left-black
arrow-right-greyarrow-right-black
 
 
The residential make-up of the regenerated neighbourhood features a mixture of social housing, including an offer of new homes for all current tenants, along with homes for private sale and shared ownership. Importantly, these various models of occupancy are fully mixed and integrated, adding to the diversity of the community. The second phase of the project alone encompasses three hundred new homes, with the ambition to create around one thousand residences in total.

Given its location on the iconic Portobello Road, we have been careful to think from the ground up to develop a journey and series of spaces in our design approach.
conran-and-partners-portobello-square-cgi-3.jpg
Awards
 
 
 
First Time Buyer Readers' Awards
Best Urban Regeneration
 
2020
Portobello Square
Winner
 
 
Similar projects